
Research project SuperSustain: Supermarkets as promoters of sustainable consumption
Fuhrmann-Riebel, HannaExternal Publications (2024)
published on anugafoodtec.com
How can supermarkets promote sustainable consumption and production? The three-year SuperSustain research project analyses the motives, measures and effects of the largest supermarket chains in the USA, Germany and Turkey on the environment. The first step is to analyse the extent to which the sustainability profiles of supermarkets differ and what drives these differences. The goal is also to analyse how sustainable practices could be expanded. Dr Hanna Fuhrmann-Riebel is part of the German project team at IDOS Research. She reports on the status quo and provides an outlook.