Using behavioral science to increase recycling in Argentina
Castaneda, Jorge Luis / Mario Negre / Anna PegelsExterne Publikationen (2019)
Washington, DC; Bonn: World Bank; German Development Institute / Deutsches Institut für Entwicklungspolitik (DIE)
Behaviorally designed letters providing information on recycling and waste collection were delivered to 4,800 households and small businesses from the city of Trelew, in the Argentinean Patagonia. This cost-effective and scalable communication intervention doubled waste separation rate to over 30%.
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